Description

Robert Half's client needs a skilled Digital Marketing Specialist with expertise in web content. This role is crucial for enhancing the company's online presence and communication efforts. Responsibilities include managing the website, executing digital marketing strategies, and collaborating with the Director of Digital and Brand to maintain brand consistency.

Key Responsibilities:

• Manage and update the firm's website, including content creation and routine text edits.

• Assist in updating lawyer biographies on the website, ensuring accuracy and consistency.

• Monitor and report on website analytics, social media performance, and podcast engagement.

• Optimize website and blog content using SEO tools to enhance visibility and relevance.

• Coordinate digital marketing projects using project management systems.

• Support firm blogs and social media advocacy tool, Clearview Social.

• Oversee the primary website vendor relationship and technical coordination.

• Manage email marketing campaigns and adhere to established processes.

• Develop monthly analytics reports in collaboration with the web team.

• Implement website changes and post content as needed, including after-hours updates.

  Requirements

Required Skills and Qualifications:

• Proficiency in HTML, social media platforms, Microsoft Office Suite, and Adobe Creative Suite.

• Strong editing and proofreading abilities.

• Exceptional organizational skills to manage dynamic workloads and meet deadlines.

• Effective communication skills for interaction with attorneys, staff, and vendors.

• Quick adaptability to learn and utilize new technology tools and resources.

Education and Experience:

• Bachelor's Degree required.

• Minimum of four (4) years of relevant experience, preferably in a law firm setting.

• Prior experience with digital marketing and website management is highly desirable.

  Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .